Archive for October, 2008

More KPA members sponsor schools in KHSJA

Posted by: David Greer on October 28th, 2008

As of Oct. 28, 92 schools are members of the Kentucky High School Journalism Association for the current school year. Of those, 76 percent have had their 2008-09 membership fees paid by sponsoring newspapers, organizations or individuals. Newspapers alone have accounted for 65 percent of the KHSJA-sponsored schools to date. 

Kentucky papers sponsoring schools in the past several days  include:

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86 percent of adults read community papers weekly

Posted by: David Greer on October 27th, 2008

COLUMBIA, MO — Just when Americans find themselves drawn to news reports from a contentious presidential election and deflating economic challenges, new research from the National Newspaper Association (NNA) again demonstrates that Main Street America relies upon community newspapers to inform and empower citizens from coast to coast. In a follow-up to its landmark 2005 research and 2007 update, NNA finds that 86 per cent of adults read a local community newspaper each week, which compares with 83% in 2007 and 81% in 2005. The survey was conducted this past summer, before the presidential race heated up and the stock market took a dive.

“This is in stark contrast to news reports trumpeting the decline, if not demise, of newspapers,” says John Stevenson, president of NNA and publisher of the Randolph Leader in Roanoke, AL. “We learned three years ago that we had a different story to tell, and with this second update we again prove that our initial findings hold up.”

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KPA NEARS 140 YEARS…and is about to grow up

Posted by: David Thompson on October 23rd, 2008

BY DAVID T. THOMPSON
EXECUTIVE DIRECTOR
KENTUCKY PRESS ASSOCIATION

You can’t teach an old dog new tricks. Or so the saying goes.

But we’re about to find out if that’s true.

For the past several months, KPA has been going through a Strategic Planning process. It’s involved the board, a committee of the board, the staff, interviews with individuals, a membership survey, a survey of 49 of the 50 state press associations and a session with some college students.

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NEWSPAPER WEBSITES GET 68.3 MILLION VISITORS

Posted by: David Thompson on October 23rd, 2008

NEWSPAPER WEB SITE AUDIENCE INCREASES SIXTEEN PERCENT

IN THIRD QUARTER TO 68.3 MILLION VISITORS

Data shows unprecedented user engagement with record page views and time spent

Arlington, Va. – Newspaper Web sites attracted more than 68.3 million unique visitors on average (41.4 percent of all Internet users) in the third quarter of 2008, a record number that reflects a 15.8 percent increase over the same period a year ago, according to a custom analysis provided by Nielsen Online for the Newspaper Association of America. Read the rest of this entry

More KPA newspapers sponsor schools in KHSJA

Posted by: David Greer on October 16th, 2008

With about two weeks remaining in the annual membership drive for the Kentucky High School Journalism Association, several more Kentucky papers have stepped up and sponsored schools in their communities. In all, 78 schools have joined or been sponsored in KHSJA so far in the current school year. Of those, 61 have been sponsored; 55 of them sponsored by local newspapers. Those newspapers sponsoring schools include: Read the rest of this entry

Manila firm handles ads for Herald Leader

Posted by: Teresa Revlett on October 15th, 2008

By Teresa Revlett
Director of Sales
Lexington Herald Leader has a new partner in layout and design with the addition of  Affinity Express. Since September, the second largest newspaper in Kentucky has been outsourcing ad layout and design to a company in Manila, Phillipines.

“We began the set up process in April and began transitioning the ads to the Manila team in August. We have been fully live since the beginning of September,” said Mary Ann Hatton, Advertising Operations Manager. Read the rest of this entry

KPA sponsors Citizen Journalist Workshop on Nov. 13

Posted by: David Greer on October 14th, 2008

KPA will sponsor a Citizens Journalist Workshop from 9 a.m. to 4 p.m. Eastern time on Thursday, Nov. 13 at the Paroquet Springs Conference Centre, Shepherdsville, about 15 miles south of downtown Louisville. Register today because seating is limited to 25. Learn about blogging, multimedia, video and more. Read the rest of this entry